Archive for the ‘Give Aways’ Category

Today we are drawing for the grand prize winner for our Totally SEM Sweepstakes! This lucky person will receive a free PPC account review or SEO website review from the Hanapin Marketing Team. Nice! The email will be going out to the winner shortly.

Phew! And that does it! The contest is done. Congratulations to all of our winners. Thank you to everyone who entered, who Tweeted, who subscribed to the blogs, and who showed support. You’re all totally awesome. Thanks again!

Check out The Adventures of PPC Hero: Heroic Feats of Pay Per Click Management at http://www.ppchero.com/. Copyright © 2007-2009 Hanapin Marketing, LLC.

Yesterday we drew for the book prizes, and today we’re drawing the software prize winners for our Totally Awesome SEM Sweepstakes give away! Winners will be notified by email about their totally awesome prize!

So, what did these folks win? Good question! This is what we’re giving away:

That’s a lot of prizes! The duration for each subscription varies per prize and they’re all awesome! Congratulations to the winners!

TOMORROW we’re drawing for the GRAND PRIZE – a free PPC or SEO review by the Hanapin Marketing Team! There is still time to enter! Go over the contest site now and enter to win!

Check out The Adventures of PPC Hero: Heroic Feats of Pay Per Click Management at http://www.ppchero.com/. Copyright © 2007-2009 Hanapin Marketing, LLC.

Today we are drawing book prize winners for our Totally Awesome SEM Sweepstakes give away! Each of these 100 lucky folks will receive a copy of the SEM book of their choosing! Winner’s will be notified by email with further details and a request for shipping information. Yeah!

TOMORROW we will randomly draw winners for our software prizes! And here’s the best part, if you haven’t entered to win yet… you still can! Just go over to the contest site today and submit your entry!

And on WEDNESDAY we’ll draw the grand prize winner! This lucky individual will receive a free PPC or SEO audit from the Hanapin Marketing team! You can still enter to win!

What are you waiting for? Enter now!

Check out The Adventures of PPC Hero: Heroic Feats of Pay Per Click Management at http://www.ppchero.com/. Copyright © 2007-2009 Hanapin Marketing, LLC.
Search_Monitor

In case you haven’t heard, the Hanapin Marketing Team is giving away $16,000 in SEM software, books and services in our Totally Awesome SEM Sweepstakes! Throughout the week we’re going to give you some details on the software prizes that are up for grabs in the sweepstakes. And if you haven’t done so, enter now!

The Search Monitor provides real-time competitive intelligence to monitor brand and trademark use, affiliate marketers for compliance, and competitive advertisers on paid search, organic search, social media, and shopping engines worldwide.

Hundreds of interactive agencies, search marketers, and affiliate marketers use The Search Monitor for several reasons (1) to police affiliate marketers for compliance with affiliate programs, (2) to police trademark use in ad copy, display URLs, and branded keyword sponsors; (3) to acquire competitive intelligence on paid and organic search including market share, keyword research, ad copy research, discovery of competitive promotions/offers, rank, and budgeting strategies, and (4) to identify and measure brand buzz. To learn more please visit TheSearchMonitor.com.

Check out The Adventures of PPC Hero: Heroic Feats of Pay Per Click Management at http://www.ppchero.com/. Copyright © 2007-2009 Hanapin Marketing, LLC.

As part of our $16,000 Search Engine Marketing Giveaway, we’re giving away 100 free copies of some great SEM books by excellent industry authors. We wanted to introduce the books to our readers in case you haven’t heard about some of them! If you find one (or two! or three!) you’d like, enter our free contest- you can specify which book you’d like to receive if you’re randomly selected!

brinker-honest-seduction Scott Brinker – Honest Seduction

If you’re using paid search, email or display advertising to drive traffic, leads or transactions—you need to learn the art & science of Honest Seduction. The most effective online marketers give their organizations huge competitive advantages—5-30x according to research. They do it by moving their focus one step lower in the funnel. They do it by coming to the realization that the click is almost incidental. It’s what happens next that makes all the difference.

brown-google-advertising Bruce Brown – Complete Guide to Google Advertising

Google has created numerous marketing and advertising products that are fast and easy to implement in your business today including AdSense, AdWords, and the Google APIs. This new book takes the confusion and mystery out of working with Google and its various advertising and marketing programs. There are tremendous opportunities on the Internet and money to be made using Google. This book teaches you the ins and outs using all of Google’s advertising and marketing tools.

goodman-winning-results Andrew Goodman – Winning Results with Google AdWords

Anyone responsible for an online marketing program, from entrepreneurs, marketing managers, webmasters, strategists, ad agencies, to upper management of businesses of all sizes, from small startups to established Fortune 500 companies will find valuable advice in Winning Results with Google AdWords, Second Edition by Andrew Goodman, who illustrates how to reach millions of targeted new customers at the precise moment they’re looking for the products and services his readers might be selling.

grappone-couzin-seo-houraday Jennifer Grappone / Gradiva Couzin – Search Engine Optimization Hour a Day

Search Engine Optimization: An Hour a Day, Second Edition offers brisk advice, bite-sized tasks, and smart tools to help you increase visibility for your website on the major search engines. In this edition of their bestselling how-to guide, SEO consultants Jennifer Grappone and Gradiva Couzin offer surprisingly easy do-it-yourself techniques as well as the very latest SEO strategies for small, very small, and large businesses, as well as for bloggers and web designers.

jones-seo-blueprint Kristopher Jones – SEO Visual Blueprint

Welcome to the only guidebook series that takes a visual approach to professional-level computer topics. Open the book and you’ll discover step-by-step screen shots that demonstrate over 140 key search engine optimization techniques, including analyzing your competition, researching and analyzing keywords, developing your link building skills, and setting up blogs and communities. Succinct explanations will walk you through using Google Analytics, networking with Facebook and MySpace, setting up pay-per-click campaigns, and much more.

262702 cover.indd Peter Kent – SEO For Dummies

Why do some sites pop to the top when you search? How do you make yours one of them? You create sites that make search engines happy — that’s what search engine optimization is all about. Search Engine Optimization For Dummies has been the leading resource on how to make that happen, and this third edition is completely updated to cover the newest changes, standards, tips, and tricks.

Moran_2E_MECH.qxd Mike Moran & Bill Hunt – Search Engine Marketing Inc.

In this book, two world-class experts present today’s best practices, step-by-step techniques, and hard-won tips for using search engine marketing to achieve your sales and marketing goals, whatever they are. Mike Moran and Bill Hunt thoroughly cover both the business and technical aspects of contemporary search engine marketing, walking beginners through all the basics while providing reliable, up-to-the-minute insights for experienced professionals. Thoroughly updated to fully reflect today’s latest search engine marketing opportunities, this book guides you through profiting from social media marketing, site search, and much more.

wagner-seo Patrick Wagner – Search Engine Optimization

SEO, or Search Engine Optimization, is the lifeblood of most web sites. The goal of SEO is to increase the flow of natural web traffic by taking advantage of how search engines operate. Above all, this book will help you and your business make the most of this important online advertising technique; you don’t get very far online without a ready knowledge of SEO and Pay Per Click advertising, after all.

Work-Scientific-Search-Marketing Jerry Work – Scientific Search Engine Marketing

Learn how to manage pay per click like a professional! Scientific Search Engine Marketing teaches the principles, tools, and strategies that Work Media uses to manage paid search marketing campaigns for companies ranging in size from one-man shops to billion dollar corporations. You will learn a mathematically-based, logical, well-tested strategy for maximizing the return on investment on your pay per click campaigns. Topics include keyword research, bidding strategies, how to write effective ads, reporting, landing page creation and much more.

lutzefindability Heather Lutze – Findability Formula

To be successful in business you must attract the right clients and successfully persuade them to buy. However, on the Internet, search engines determine what searchers see; and competition for top spots is fierce. In Heather Lutze’s new book, THE FINDABILITY FORMULA, she shows readers how to achieve Web site “findability” by applying the “right” keywords to search engine optimization (SEO) and Pay Per Click (PPC) campaigns. Lutze uses non-technical language to give readers a step-by-step approach, current research and statistics and common pitfalls to avoid.

Check out The Adventures of PPC Hero: Heroic Feats of Pay Per Click Management at http://www.ppchero.com/. Copyright © 2007-2009 Hanapin Marketing, LLC.
Click_Equations

In case you haven’t heard, the Hanapin Marketing Team is giving away $16,000 in SEM software, books and services in our Totally Awesome SEM Sweepstakes! Throughout the week we’re going to give you some details on the software prizes that are up for grabs in the sweepstakes. And if you haven’t done so, enter now!

Before we were ClickEquations, we were Commerce360, a full service search marketing agency. Like you, we managed enterprise clients with large brands, like Comcast. We looked at the market to try to find a tool to manage our own clients, but everything we found was sub-par. The tools were built around what was convenient for the search engines, not what real practitioners need.

Haven’t you been frustrated by how long it takes to manage campaigns and how hard it is to get the data you need? Yeah, us too.

That’s why we decided to build ClickEquations – the only tool on the market built for practitioners managing enterprise-sized paid search accounts. Our goal is to completely change the way paid search is measured and managed with one purpose: to make you more money.

We have strong beliefs about how paid search should be managed:

Great Data Is Crucial – If you have the wrong data, you’ll make the wrong decisions. Garbage in, garbage out. That’s why our automated analytics gather search queries (the words a searcher actually types) for every search engine, Impression Share, Quality Score, and minimum first page bid. We even created our own proprietary metrics, ClickShare and ClickVariance. We’re also the only tool on the market that supports all 4 types of revenue attribution (first click, last click, linear and weighted) and calculates all 4 simultaneously.

Managing Paid Search Doesn’t Need to Be Tedious – You know all of those screens you have to jump through to make a campaign change? That’s what we call “workflow”. Frankly, it’s broken today. There are too many steps between what you need to do and complete the tasks. The campaign editing features in ClickEquations cut out and automates many of those steps. We let the computers handle the busy work so you can focus on strategy and optimization.

You Need Control and Visibility – Two things are clear: paid search is becoming more competitive as budgets move online and the search engines are trying to monetize more (just as anyone who uses broad match). Outwitting the competition means you have to move faster and smarter. We built flexible bid management that gives you suggestions or automates bid changes at the keyword or ad group level, so you have precise control over how you spend your money. Our pre-built guidance templates help you quickly find areas of opportunity or loss, so you can optimize faster.

In short: ClickEquations is a complete paid search platform designed specifically to help large advertisers and agencies manage campaigns more profitably in less time. You can control all of your campaigns, accounts and clients quickly and easily with our full suite of paid search tools in one application.

ClickEquations Analyst, a unique Excel plug-in, gives you unlimited customization of sharable reports and dashboards and unprecedented analytics power. It’s included free for every ClickEquations client. You’ll never deal with “reporting Mondays” again.

We have transparent, no hassle pricing with no setup fee and free support. Learn more about ClickEquations, read our paid search blog and follow us on Twitter.

Check out The Adventures of PPC Hero: Heroic Feats of Pay Per Click Management at http://www.ppchero.com/. Copyright © 2007-2009 Hanapin Marketing, LLC.

This morning we’re launching our $16,000 SEM Sweepstakes Giveaway!

What does this mean exactly? This means we’re giving away $16,000 worth of SEM prizes. These prizes include:

  • 100 copies of some of the best SEM books around! The topics range from paid search, search engine optimization, and landing page optimization!
  • Exclusive access to excellent SEM software. Those who enter may win subscriptions to some of the best SEM management software available!
  • One lucky grand prize winner will receive a free PPC account audit or a free SEO website audit from the Hanapin Marketing Team (who write PPC Hero and SEO Boy).

Plus, everyone who enters will receive PPC Hero’s unreleased new publication detailing the team’s experiences, tips, and cautions in inheriting very large PPC accounts, as well as access to the brand new SEO Boy keyword rankability tool!

We’ll draw winners at random starting on October 12, so go to the contest site and enter to win! Best of luck!

Check out The Adventures of PPC Hero: Heroic Feats of Pay Per Click Management at http://www.ppchero.com/. Copyright © 2007-2009 Hanapin Marketing, LLC.